Target the right audience for your direct mail campaign

Our free online tool, Precision Targeter TM, enables you to plan your next marketing mailing using interactive maps and demographic data. You can send flyers, postcards or samples to every mailbox in a selected neighbourhood.
How to create a mailing plan

Why use Precision Targeter

Flexible audience selection

Choose how many direct mail pieces you want to send and how much you want to spend.

Save money

Target the addresses with the most potential and avoid wasting marketing dollars.

Detailed reports

View interactive maps with your selected routes, summary of your demographic choices and an estimated cost for your campaign.

What you can do with Precision Targeter

  • Choose from 14 demographic categories based on driving distance from your business, household age and income, as well as the type of residence by house, apartment or business
  • Use interactive maps to target specific routes, neighbourhoods or an entire region
  • Adjust your routes based on our up to date demographic data to suit your business’marketing campaign goals
  • Import, export and share your saved mailing plans with partners and clients

Get started with Precision Targeter

Create your Neighbourhood MailTM campaign with an interactive map

Use our interactive maps and demographic data to plan and execute your mailing campaign.

Create your campaign using a list of geographic areas

Use geographic area lists to identify and select routes that matter to you. Export your list for various Canada Post shipping tools (e.g., EST). New! - You can also look up routes with any postal code.

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Continue with current mailing plans:

Open saved mailing plan

Import a mailing plan (.pt)